After having broken a company record for highest attendance at a single performance with 17,397 tickets purchased for the October 27th performance at Parken Statium in Copenhagen, Denmark, Michael Jackson The Immortal World Tour received the Creative Content Award at the 9th annual Billboard Touring Awards on November 8th, 2012 in New York City. The tour also ranked #1 on last week`s Hot Tours list with a total attendance of 78, 777 for its multi-show run of eight nights in London.
The Creative Content Award is conceived to honor new touring content that is both ambitious in its conception and is commercially successful, fulfilling the need for venues to present compelling content for entertainment fans. The award is not presented every year, reflecting the challenges of the sector. Delirium, a Cirque du Soleil production received the honor in 2006 . The Billboard Touring Awards are held annually to honor the concert industry's top artists, venues and professionals.
Named by Billboard the #1 Touring Show for the first six months of 2012, Michael Jackson The Immortal World Tour set the all time three night box office record at America Airlines Arena in Miami, performed 5 nights at the Staple Center as well as 16 nights in Mexico City.
Since its premiere in October, 2012 in Montreal Canada, Michael Jackson The Immortal World Tour performed for more than 1.7 million people in 75 cities grossing over 165 million US$.
Created by Cirque du Soleil and directed by Jamie King, the leading concert director in pop music today, THE IMMORTAL World Tour is an electrifying production that is a departure from the company’s previous touring shows. It is presented in a rock concert format that combines the excitement and innovation of Michael Jackson’s music and choreography with Cirque du Soleil’s unparalleled creativity.
The underpinnings of THE IMMORTAL World Tour are Michael Jackson’s powerful, inspirational music and lyrics—the driving force behind the show—brought to life with extraordinary power and breathless intensity. Through unforgettable performances, the show underscores Michael’s global messages of love, peace and unity.
Media Contact: Laura.Silverman@cirquedusoleil.com